About Anita, the Vegan Mindset Coach
My Story
Who I am and what I do
I’m a former veterinarian and sustainability professional who finally made the connection between humans, non-human animals and the environment – realising that when we harm one we harm all.
I became vegan in 2017 and soon sank deep into the anguish of being vegan in a non-vegan world (a.k.a. Vystopia). Lonely and isolated, I struggled to communicate effectively with non-vegans and felt powerless to make a real difference.
Unable to find the help and support I needed, I decided to help myself. Discovering and studying life coaching was the key to transforming my life.
Now I help fellow vegans – individuals, activists and organisations – to also survive and thrive in a non-vegan world; escaping Vystopia and creating results they truly love.
I focus on healthy ways to relate to non-vegans, reversing and preventing emotional burnout, and fostering sustainable, compassionate living.
Key aspects of my coaching include:
Vystopia Coaching: addressing the distress and loneliness of living in a world that exploits animals.
Effective Communication: skills to engage non-vegans so they actually hear you, fostering better relationships and more effective advocacy.
Mindset & Emotional Support: a safe, non-judgmental space to unpack your thoughts and feelings about the non-vegan world and the non-vegans in your life, overcome shame and failure, and build the self-confidence you need to create the change you want to see.
Purpose Alignment: Helping you find your true north – your values, your vision, and your unique mission. Giving you all the tools and skills you need to live in into the future you want to create.
Vision, Mission and Values
Vegans are an inspiration and a positive example for the non-vegan world to follow – living happy, healthy and fulfilled lives in alignment with their values and their purpose.
My Vision
My Mission
To give every vegan access to the tools, skills and mindset they need to create the life they love.
My Core Values
Compassion, fairness, leadership, service and sustainability.
Who I Work with
I help vegans and those transitioning to a vegan lifestyle. I provide one-on-one coaching to individual clients and I collaborate with vegan organisations to support and empower their people through personalised guidance, group training, and engaging presentations at events, workshops, and seminars.
How I work
I meet with you weekly – online, by phone, or in person - if you prefer and live locally.
Each coaching session is one hour long.
You also get support from me via text or email between weekly coaching sessions.
To change entrenched thought patterns, limiting beliefs and unhelpful habits; and to replace them with ones that serve you, takes time.
I recommend a minimum coaching package of three months to allow for this supported process to take full effect.
During this period, you'll develop core mindset skills and achieve at least one significant goal - or multiple smaller goals if you prefer.
These skills and the tools I provide will enable you to independently repeat the process for other goals and problems well into your future.
If you have multiple large or complex goals, or one that requires a complete mindset shift, I recommend at least six months of coaching. An example of a complete mindset shift is shedding diet-culture and learning to listen to your body, to effortlessly and permanently achieve and maintain your optimal healthy weight for life.
Between weekly coaching sessions, you'll take meaningful steps towards your goals. Goals that align with your values, vision and purpose. I'll set you up for life, with the skills of intentional thinking and emotional resilience. You'll leave empowered to navigate any challenge that comes your way, to turn your dreams into tangible goals and to achieve those goals with confidence and no drama.
Start creating a life you love now!
Contact Me